Embrace Life

I'm a little behind on my Google Reader, so I just caught this post from AgencySpy.

If we're being honest, the majority of PSAs aren't that good. They're low budget and often times that leads to low creativity. The following PSA is the exception to this rule. I challenge you to watch it without a shred of feeling.

This one's for you, Dad. Please. Buckle up.


Wow. This piece brought a tear to my eye. SO well done. Thanks for the link, Sarah - I'm bookmarking this one.

February 3, 2010 at 8:04 AM  

Nate, I'm glad you enjoyed it. It was nice to meet you at the Tweet-up with Chris Brogan last week. It was the first time I heard about It Starts With Us. I really like what you're doing.

February 3, 2010 at 9:01 AM  

That was a very good PSA. It makes you think twice about buckling up - kind of like that text-while-driving PSA in the UK this past summer.

February 3, 2010 at 9:54 PM  

Anthony, it did remind me a little of that PSA. Except this one doesn't have the screaming and blood. It's a PG rated version. ;)

February 4, 2010 at 9:30 PM  

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