Okay, that might be a bit of an exaggeration. But for all the female Brewers fans out there, I have some bad news. Doris Hajewski (@dhajewski) of the Milwaukee Journal Sentinel is reporting that the Brewers did not make the cut for a new Victoria’s Secret line of Major League Baseball inspired clothing. Here’s a link to the official release.

Who was chosen?

For the most part the “beautiful” cities:

  • Chicago Cubs
  • Chicago White Sox
  • Boston Red Sox
  • Los Angeles Angels
  • Los Angeles Dodgers
  • New York Mets
  • New York Yankees
  • San Diego Padres

Sure, there were a few oddballs - like the Minnesota Twins, St. Louis Cardinals and Philadelphia Phillies – but all the cities are in larger DMAs with a seemingly larger selection of “beautiful” women.

I’m not sure what Victoria’s Secret criteria was for picking MLB cities, but it seems to me that they should have included fan loyalty in their decision-making process. Sure, L.A. is a huge market, but how many females really care about the Angels or Dodgers?

On the other hand, the women of Milwaukee (and the entire state of Wisconsin for that matter) are pretty fanatical about the Brewers. I’d wager that Milwaukee women would at the very least match the sales of the two L.A. teams. Heck, we’d probably wear the apparel more too.

What do you think? Am I out of touch with the female baseball-lovin fans of L.A.? Maybe I’m just blinded by my Brewer pride?

As one JSOnline commenter said, “Like I want panties with the Cubs logo on them. Then again, a well placed Cubs logo could be a great expression of the disdain I feel for them or the Yanks.”

Better luck next time, Milwaukee.


They are also much larger DMAs. I'm pretty sure that was the motive.

March 18, 2010 at 10:43 AM  

Jason, I'm sure that was a huge factor. But the Twins? Really?

March 18, 2010 at 10:45 AM  

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