Old Spice Social Media Campaign

In an effort to keep this blog updated more regularly, I have decided to share insightful and relevant content from other sites from time to time. Let me know if you like it, love it or think I'm a cop-out for not writing all my own content.

Today Mashable posted one of the best case studies I've seen about the Old Spice campaign. (Hey, maybe this blog post will get me my own Old Spice video!)

So here it is: The Old Spice Social Media Campaign by the Numbers.



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